Life just got a helluva lot easier for the first month of a digital advertising campaign
You can probably set-up a Facebook advertising campaign in about an hour. Most people spend less time than that.
Now you know why so many campaigns fail, or are abandoned in the first 30-60 days.
This post includes a conversation with Josh Rhodes, a seasoned funnel marketing and content consultant.
There's some good stuff about creating copy that leverages sales psychology to drive attention and clickthrough. Plus a great hack for YouTube ads that should have everybody testing it with similar budgets to their Facebook ad spend.